About True Pump

True Pump & Equipment is located in Denver, Colorado and was founded as a pump and water well supply distributor in 1972. In 1993 the business expanded to include waterfall and water gardening products for both the retail and wholesale markets. In 1996 True Pump became Aquascape Design's first distributor and the primary focus of the business became ponds and water features.

All of our sales staff are pond owners and share your passion for water gardening! We have an extensive knowledge of ponds, water features, aquatic plants and fish and are here to help you complete your project right. Put our experience and passion to work for you and you will understand why we are "Your Pond Store."

True Pump & Equipment, Inc.
1429 S. Broadway
Denver, CO  80210

Phone: 800-999-9021 or 303-744-3505

Fax: 303-744-0849

e-mail: support@truepump.com


Store Hours

Fall & Winter Hours, September 4, 2018 - March 29, 2019 Monday - Friday 8:00 AM - 5:00 PM

Spring & Summer Hours, April 1, 2019 - August 30, 2019 Monday - Friday 7:30 AM - 6:00 PM, Saturdays 10:00 AM - 3:00 PM

CLOSED May 25 - May 27, 2019 for Memorial Day

CLOSED July 4, 2019 for Independence Day

CLOSED September 2, 2019 for Labor Day

CLOSED November 28 - 29, 2019 for Thanksgiving

CLOSED December 24, 2019 - January 1, 2020 for Christmas & New Years



Corporate Sponsor

True Pump is proud to be a corporate sponsor of the following organizations:


Denver Botanic Gardens

Sterling Ranch Water Wise Demonstration Gardens



Tim Boettcher (tboettcher@truepump.com)

Tim graduated in 1986 from Colorado School of Mines with a B.S. in Civil Engineering. He has been with True Pump since 1982. Tim utilizes his engineering background in the design of large scale water features while still being available to help with smaller projects.  Tim is passionate about fly fishing and also enjoys cheering on the Colorado Rockies at Coors Field whenever possible.

Marna "Jo" True (jotrue@truepump.com)

Jo graduated in 1983 from St. John's College in Winfield, KS with a B.A. in Business Administration. She is the daughter of the founder of True Pump and has been with the company since 1976. Jo loves to talk about ponds and if she doesn't have the answer you need she will go out of her way to find it.  Jo loves to golf and is a long-time Denver Bronco season ticket holder.

Bill McCaslin (bmccaslin@truepump.com)

Bill joined True Pump in January 2002 after 25 years in the retail trade. Bill excels at taking the time necessary to understand your goals as well as explaining the details and processes involved.  Bill is also the assistant instructor for our hands-on Build A Pond seminars.  Bill enjoys hiking in Colorado and has made it to the top of all but one of Colorado's fourteeners.

Cindy Peterson (cpeterson@truepump.com)

Cindy originally joined True Pump as an outside salesperson in 2003 and moved to part-time inside sales in 2015.  Cindy used to own a pet store so she has lots of experience with aquatics and is our resident fish expert.   Cindy's hobbies include photography and picture framing.

Ross Boettcher (rboettcher@truepump.com)

Ross worked part-time in our warehouse for a couple of summers before attending Colorado Mountain College in Steamboat and focusing on Outdoor Studies.  While in Steamboat he also worked at the Steamboat Pilot newspaper and did landscape maintenance.  He returned to Denver and joined us as a salesman in 2018.  Ross's interests include live music and various outdoor activities.